Eyewear Color Play
Written by Sami, Managing Optician Strikingly different looks–all done simply with color. Unlike clothing, shoes, or accessories–frames are not often chosen to pair with your wardrobe — but rather to wear day
Food Focused: In the Kitchen with Korean Chef Andrew Do
K-pop, Soju, BBQ – there’s been a rapid emergence of Korean culture in the mainstream, and we couldn’t be happier. Much of this is a manifestation of the second generation Korean-Americans who
Should I buy prescription eyewear online?
ONE SELFIE AWAY FROM A PERFECT FIT The #1 reason why eye doctors warn against buying glasses online is because of lens fit measurements: pupil distance, OC height, segment height
Summer & Patrick / Part Two
We’ve arrived at Part Two of this Portland love story. As you may recall, Summer had answered a Craigslist ad, not knowing her soon-to-be roommate would be her near-future husband.
The Surprising History Of Eyeglass Lenses
Above: Rhodes style with Trivex lenses Like most industry in the last century, advances in technology and materials for our eyeglasses have made leaps and bounds from original intentions which
Patrick & Summer / Part 1
Newlyweds Patrick and Summer Triato met, of all places, via Craigslist. But let’s be very clear, this wasn’t a Man Seeking Woman or Missed Connections encounter. Patrick was simply looking for a
WHEN DO CHUNKY FRAMES LOOK GREAT?
Model wearing the Moline Chunky eyeglass frames can be polarizing topic for many wearers. Some seek them out because they identify with the look, others avoid it entirely. We like to approach the look on a
Glenn Harrell / Say Cheese
Glenn Harrell has many loves. In fact, he currently has about 150 loves. And those are just the varieties of cheese. The owner of Silver Lake’s Say Cheese has an infectious
Tell-tale signs of a well made a pair of prescription eyeglasses
The discerning eyeglass wearer knows that there are key features which define a premium pair of prescription eyewear. Here are a handful of those tell-tale signs that you are looking at a
Bill Niles / Kronnerburger
If you consider yourself a San Francisco ‘foodie’ (and there are many of you), you’ve probably eaten a meal cooked by chef Bill Niles. For someone who cut their teeth in
Shelby & Ben
When describing their rapport, big sister (and David Kind photographer) Shelby Goldstein can’t mention her younger brother Ben without using words like laughter, fun, smile. Despite an age gap of seven years,
7 Reasons Why Eyewear Fanatics Are Loving David Kind
Born out of rebellion to fast fashion eyewear, David Kind was founded just two short years ago by David Barton in Venice, California. The company has been carving out a
Francine Dressler
Fine artist Francine Dressler has been expressing her personal story through creating art since the 1970’s when she emerged into the Los Angeles art scene with her Modigliani-inspired female figures…and
Laura & Kasandra
Don’t be fooled by the Christmas decorations. Holiday season or not, it’s pretty common to have three generations of women present at once in the Baruch household. Kasandra Baruch, the middle child of
Eyewear Care & Maintenance
Eyewear care. How complicated could it be, right? The truth is, it isn’t complicated. But there are a few do’s and don’ts–and plenty of conflicting information online. So to clear things
Eric Trine
A self described object-based designer and commercial artist, Eric Trine, is in his own category. There are no hard and fast rules of form over function, or fun over form: his work exudes all simultaneously. There is
Home try-on: 5 reasons eyeglass wearers love it
Those of us needing correction to our vision are only recently beginning to have real options to buy our glasses. If we weren’t buying them off the shelf at the
New Colorways
From the beginning of our company, we’ve approached the eyewear design process differently. How? We’ve always designed with our clients in mind versus the runway or an industry tradeshow. With that said, we are