Sunglasses Framed Let’s face it, sunglasses are not just a seasonal trend: they’re a want, a need, a must. Whether for masking the sun or “hiding” after a long night

The Acetate Debate It’s time for you to choose some new eyeglasses. You may feel utterly swamped by the vast selection of frames out there. Perhaps you are feeling overloaded

SLIM, MINIMAL, NATURAL, BRIGHT, and BLUE BLOCKING Styles Lighten Up in 2018 Look spectacular (every pun intended) with the latest eyewear style trends for 2018. Last year was a massive

So, you’re thinking you might like to give online eyeglasses a try. You have your prescription, have done some research, but aren’t sure what to expect. Your friend looks great

MATERIALS, FIT & FASHION Glasses Styles Come Back ‘Round For 2017 Today eyewear trends are a global phenomenon, driven by eyeglasses brands and influencers in art, fashion and design, with

We make it our mission to help you find a frame you’ll love, and that fits as if it were tailor-made for you. We’ve found that the perception of a good fit

 A LITTLE HISTORY The P3: a wonderfully round design for eyeglasses, which originated in wire for military use and released in the early 1930s. After WWII, the shape was reimagined in

David Kind opticians have been quietly innovating on the eyewear home try-on platform for the past two years. The company was founded on a premise that it is difficult to select

ONE SELFIE AWAY FROM A PERFECT FIT The #1 reason why eye doctors warn against buying glasses online is because of lens fit measurements: pupil distance, OC height, segment height