INTRODUCING THE PRESLEY & MADISON

    We spend a lot of time researching, designing, and thinking about eyewear. Nearly as much time is spent listening to our customers, as we accumulate detailed feedback through

CUSTOMIZED NOSE PAD FIT

Every face is different, and that’s a wonderful thing – but it makes fitting eyewear a unique proposition each time. A perfect fit for one person can be a challenge

VENICE BEACH SHOWROOM

Starting April 6, come by our showroom at our Venice Beach headquarters for a personal eyewear fitting by one of our opticians. We are located just off Abbot Kinney Blvd

DESIGN DETAIL

  As we go about making eyewear, inherent symmetry is always on our minds. Every piece we design and build is a “pair” in the sense of two elements working

WHAT IS A LENSOMETER?

  THE LENSOMETER This device is vital to any serious optical business. Why? We use it to verify all dimensions of your lenses are made accurately. Like: 1. Pupil distance

DAYDREAMING

  Daydreaming of a Palm Springs getaway. 85 degree weather in March. Iconic and inspiring mid century architecture nearly everywhere you look. (photos from Pinterest)

FILIGREE DETAILS

FILIGREE fil·i·gree / ˈfiləˌɡrē/ noun detailed ornamental work of delicate or intricate design.     The patterns seen on these styles were inspired by a combination of vintage jewelry and art-deco

YOUR PERSONAL EYEWEAR STYLIST

Over the past year we’ve styled thousands of people in luxury eyewear. Many have found a perfect fitting pair they may not have chosen themselves. We’ve also listened carefully to

Alissa Bell Press

We are always fascinated by passionate individuals who know their craft and are never satisfied with anything less than perfect. Alissa has been producing exceptional letterpress for us since we

LOU MORA

We were connected with Lou through some mutual friends and have been big fans ever since. His collection of work has an inspired effortless California cool throughout. If you ever

COLOR STORIES

Sometimes acetate eyeglasses overwhelm. Citrine Quartz blends the substantial feel of acetate with a more subtle and refined look accredited to the transparency of the material. How do you redesign

20TH STREET BLOCK PARTY

We are taking a road trip to San Francisco. This weekend, Flour + Water, Salumeria, Sightglass, and Trickdog are hosting a block party and we’ll be there. Stop by for gourmet

RAPT STUDIO

Earlier this week we had the privilege to hang out with friends at Rapt Studio just down the street in Culver City.  The event showcased work by prolific artist, Jason Woodside.

DESIGN IS IN THE DETAILS

As Eames said, “Design is in the Details”. The detailing on our Rhodes style is inspired by the knurled textures, and detailing often found on fine cameras. To transform raw

VALLE DE GUADALUPE

This past weekend we took the 3 hour drive south from Los Angeles and found ourselves in another world. The Adobe Guadalupe, in the center of the Valle de Guadalupe

DREAMING OF ISCHIA

Daydreams of summer. Love these Regina Relang photos. The island of Ischia in Italy. Model Joan Olsen with friends, 1953.

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